Born in Watts, Jay Rock signed to Top Dawg Entertainment (TDE) back in 2005. By 2006, he released several mixtapes and dropped his 2008 commercial debut single, "All My Life (In the Ghetto)" featuring Lil Wayne and will.i.am. He released  Follow Me Home in 2011 and the project contained "All My Life," as well as Rock's second official single, the Kendrick Lamar collaboration "Hood Gone Love It," and reached number 83 on the Billboard 200. After surviving a serious motorcycle accident in 2018, Rock joined Lamar, Future, and James Blake for the number 21 pop hit "King's Dead," which appeared on Marvel's Black Panther soundtrack. Rock's third proper album, Redemption, followed that June via Interscope and entered the Billboard 200 at number 13. His track “Win” became one of the best anthems of the year, solidifying Rock as a major voice in the game.