Snoop Dogg and Master P have saluted Deion Sanders by unveiling a limited edition cereal dedicated to the college football coach.
In a video posted to Instagram on Tuesday (November 7), the No Limit Records boss pulls up on Coach Prime in Colorado and hand-delivers him his customized Snoop Cereal — dubbed “Prime Time Honey-O Snax” — which features Sanders on the front of the box.
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“Me and Snoop decided we putting you on the Snoop Cereal box. I’m just telling you, you got your own box now, coach,” Master P says in the clip.
A pumped Sanders graciously responds: “You better believe I’m eating these, too. I’m still old school, I’m a cereal eater.”
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Master P then tells Coach Prime he loves what he’s been doing at the University of Colorado to revitalize the football program, along with everything he stands for off the field.
“We love what you’re doing. It’s everything you stand for,” he says. “Letting them know when you put God first, nothing is impossible. I’ve been trying to let our people know product outweighs talent. Product gon’ be around when we not here. We just want to celebrate you, bro!”
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Although Snoop Dogg wasn’t in attendance, he made sure to show love to Coach Prime on Instagram, writing: “@masterp and I are celebrating @deionsanders for leading and inspiring us. First Coach on @snoopcereal box @post_cereals Prime Time Honey-O Snax!”
Watch the moment below:
Unfortunately, Coach Prime’s Buffaloes were edged out by the Oregon State Beavers 26-19 over the weekend, falling to a record of 4-5 for the season. They’ll look to right the ship this Saturday (November 11) against the University of Arizona.
Master P previously showed his support for Deion Sanders in September by posting a message of encouragement following the team’s blowout loss at the hands of the mighty Oregon Ducks.
“I gotta salute the goat Primetime. We witchu win or lose,” P said in an Instagram video. “Everybody that’s showing that fake love y’all can go on. Just keep that same energy because my homeboy’s gon’ take this to an even higher level. He already won. They only won one game last year. We already up three.
“You know what, God got big plans for you, Primetime. Keep them boys rolling. We witchu to the end. And guess what? Y’all keep that same energy because you can’t stop what God got planned.”
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Coach Prime returned the favor in Master P’s comments section, writing: “Love ya my brother. Thank u for your consistent support.”
