Royce Da 5’9” has tipped his hat to Kendrick Lamar in the debut installment of a new series he’s launched on social media.
On Wednesday (December 6), the former Slaughterhouse MC shared a three-minute video montage of K.Dot’s career highlights soundtracked by a remix of “Backseat Freestyle,” which was originally released as part of the Compton native’s sophomore LP, good kid, m.A.A.d city.
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The post is branded under “Monsters” and is sponsored by the energy drink of the same name. Per the Detroit native’s voiceover, he will be “paying homage to a different monster in the culture” every week.
“I know, I know fanfare is fun, it’s fun to compare, but some people are different,” he begins in the clip. “Who else in culture would you say has superhuman skill or ability and if that made the world better for your own unique experience — somehow better.”
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He continues: “With that being said, this week I chose Kendrick Lamar. Why? Because as a[n] artist, he checks every single box. The man is a monster … a monster.”
Check out Royce’s video homage to Kendrick Lamar below:
Despite his immense appreciation for the DAMN. hitmaker, there’s one artist Royce ranks above him. Last year, J. Cole and Dreamville released D-Day: A Gangsta Grillz Mixtape with DJ Drama, stirring up a buzz in the Hip Hop community.
Soon after its release, the “Cocaine” rapper took to social media to give Cole his flowers as a rapper and executive while saying he’s moved past Drake and Kendrick Lamar in the “Big 3” argument of his generation.
“Ready to talk about EarthGang now? Matter of fact…The WHOLE Dreamville …They ready for the Zombie Apocalypse out this bitch,” he wrote on Twitter. “Cole as an Executive separates him from that 3 headed monster convo y’all been having for the last 10 yrs… Put some respek on my brother’s name.”
In 2021, however, Royce did admit that West Coast artists have a penchant for making superior albums, citing Kendrick Lamar, The Game, YG, Nipsey Hussle, Roddy Ricch, DJ Quik, Dr. Dre, Snoop Dogg, Anderson .Paak, Ice Cube and ScHoolboy Q to make his case.
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“West Coast artists make the best albums,” he tweeted. “I just realized this. KDot Game YG NIP Roddy Quik Dre Snoop Cube Anderson School Boy Q … Damn.”
He later added Tha Dogg Pound and Warren G to the list.