Benny The Butcher trades in the cold streets of his native Buffalo, New York for the warm expanse of the desert in his new video for “Bust a Brick Nick,” which debuted on Wednesday (April 20).
Directed by Kat, Tony DeNiro and Blu (not to be confused with the L.A. rapper), the clip follows the Griselda goon as he touches down somewhere in the Southwest and cruises through the cactus-filled climate in a drop-top Aston Martin with an elegant lady friend in the passenger seat.
While Benny’s boasts about being “the bread earner” and dressing too fly to “skirt-chase” are brought to life in the video, the humid scenes juxtapose his confession that “my heart cold like an orphan baby.”
“Bust a Brick Nick” is the second song from Benny The Butcher’s Tana Talk 4 album to receive a visual makeover following the J. Cole-assisted “Johnny P’s Caddy,” which gave Benny his first Billboard Hot 100 hit when it debuted at No. 72 on the chart.
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The collaboration found Cole declaring himself “the best rapper alive” while calling out fake-tough rappers who rely on “the guns and the drug bars” to fool rap fans into thinking they’re as “hard” as he is. Some listeners believed Cole was sniping Benny on his own track, but the Griselda rapper saw it differently.
“When he said that, the drug bars, ‘y’all was lying’ — I done did numbers,” he told The Breakfast Club. “I did what I did. If it don’t apply, let it fly … The guys everybody compare him with and put him in the rink with, to me, that’s who he’s talking to. I just think he’s asserting his dominance amongst the conversation, the three, four, five-headed monsters … I know when I get on a feature, I’m talking extra crazy on it.”
Review - Benny The Butcher 'Tana Talk 4' Continues His Streak Of Solid Bar-Filled Rap
Tana Talk 4 dropped on March 10 with further appearances from Westside Gunn, Conway The Machine, Boldy James, Stove God Cook$ and 38 Spesh, plus a cameo from Diddy on the Biggie-inspired “10 More Commandments.” The Alchemist, Daringer and Beat Butcha handled production duties behind the boards.
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The album debuted at No. 22 on the Billboard 200 after selling almost 20,000 copies in its first week, Benny The Butcher’s highest chart position and first-week tally of his career. It also cracked the top 10 of Billboard’s Top Rap Albums chart while peaking at No. 12 on the Top R&B/Hip Hop Albums chart.
In a March review, HipHopDX gave Tana Talk 4 a score of 3.9 out of 5, hailing it as “a more than worthy follow-up” to 2018’s Tana Talk 3 that “further solidifies Benny’s status as pound for pound one of the better MCs breathing.”
Stream Tana Talk 4 below.
