Following the release of her album 7xve is Love on Friday (October 11), Buffalo MC 7xvethegenius releases her first visual from the project, “You Should Be Proud.”
Produced by Nate Peracciny and edited by Malt Disney, the video is a bevy of clips intricately spliced together to bring life to the introspective track.
In a recent interview with HipHopDX, she explained the ultimate vision for the project.
“I wanted to create a body of work that represents every dimension of how I perceive love to be. Love is calm, love is aggressive and love is playful and upbeat. But, love is also a real feeling and connection to the soul,” she explains.
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“That’s everything I wanted this project to invoke … all of the feelings of what love is or is perceived to be.”
Watch 7xvethegenius’s “You Should Be Proud” video above. You can also stream 7xve is Love, or purchase merch and physical album bundles is her official website.
