Travis Scott is looking to be part of your complete breakfast, but his artistic flair comes with a hefty price.
La Flame has brokered a deal between his Cactus Jack imprint and food giant General Mills to redesign a limited number of Reese’s Puffs cereal boxes.
The price of his limited edition boxes is $50. Fans can purchase the rare item through Scott’s online store beginning Tuesday (June 24).
The box art’s imagery is similar to the action figure version of Scott from the cover of his Rodeo album, which was released in 2015. He is holding a large spoon in a massive bowl of Reese’s Puffs with lightning bolts, hand-drawn stars and cactuses in the background.
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Last Friday (June 21), Scott teased a few of his customized boxes when he posted a photo of them in cases on his Instagram account. He will be promoting and selling the encased rarities at his pop-up shop during the last day of Paris Fashion Week.
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