Flavor Flav is the face of a new meal at Red Lobster following his repeated efforts to keep the establishment afloat amid financial struggles.

The restaurant chain filed for bankruptcy back in May, prompting the Public Enemy MC to do everything in his power to prevent its dissolution. Since then, he has ordered their entire menu multiple times and even voiced an advertisement to promote the food.

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On Monday (July 1), the company announced a new off-menu meal called Flavor Flav’s Faves that consists of “Maine Lobster Tail, Snow Crab Legs, Garlic Shrimp Scampi, and Bacon Mac & Cheese, plus choice of one side.”

“As a long-time Red Lobster fan, I’m fired up to bring a little bit of my own flavor to fans with a meal featuring my seafood favorites,” the New York City native said. “You gotta get to Red Lobster and give it a try because this signature meal is hype, boy!”

Of late, the 65-year-old rap veteran has been using his resources and influence to lift up those around him of late.

During the Hollywood labor strikes last year, he supported the Writers Guild of America by delivering pizzas to hungry picketers.

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The “911 Is A Joke” hitmaker joined the protests last May, showing up at Warner Bros. studios in Southern California to support fellow stars Quinta Brunson and Jason Sudeikis.

More recently, Flav showed his support to Jelly Roll after the musician claimed he was “bullied” off of social media.

Flavor Flav Defends Megan Thee Stallion After AI Sex Tape: 'Leave This Queen Alone'
Flavor Flav Defends Megan Thee Stallion After AI Sex Tape: 'Leave This Queen Alone'

On an episode of her Dumb Blonde podcast, the Tennessee native’s wife Bunnie XO revealed: “My husband got off the internet because he is so tired of being bullied about his fucking weight, and that makes me want to cry, because he is the sweetest angel baby. My husband doesn’t show it to you guys, but I’m going to have a very vulnerable moment here. It hurts him.

“The internet can say whatever the fuck they want about you and they say, ‘You’re a celebrity. You’re supposed to be able to handle it.’ No the fuck we’re not. Enough is enough.”

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Soon after the news began making the rounds online, Flav took to X (formerly Twitter) with a minute-long video to emphasize how much he loved his peer while expressing his frustration at those who drove him offline.

“Y’all gone and bullied one of THE NICEST people off social media, so I felts the need to standup for my man JellyRoll,” he wrote in his caption. “That man does so much for people and communities through his music and activism … Luv me some @JellyRoll615 and Bunnie.”