In what may be one of the most outrageous marketing tactics so far in 2007, Young Jeezy has announced that he’s looking for white girls to market his “White Girl.”
The title track for Young Jeezy Presents USDA: Cold Summer served as the inspiration (no pun intended) for the new team.
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The Snowman is assembling street teams made up entirely of white girls for the remaining dates of his Street Dreams Tour. According to reps from Jeezy’s Corporate Thugz Entertainment label, Jeezy himself, along with USDA members Blood Raw and Slick Pulla will personally review each applicant.
Pulla insists that the collective will make Hip Hop history with the move.
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“For the first time in the rap game history, we finna get us a street team of nothing but pretty white girls to promote this single,”Slick Pulla said. “The blondes, the brunettes, the green eyes, the grey eyes, the red heads, the freckles, all that man.”
Interested applicants should be between the ages of 18-24 and reside in or near one of the remaining cities on the Street Dreams tour schedule. Submissions can be e-mailed to whitegirl@corporatethugzent.com.
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Not every one in the game is happy with the move. Hip Hop’s latest resident white female emcee, Persia (of The White Rapper Show fame) had some harsh words for the Snowman on Hip Hop historian Davey D’s Myspace blog.
“Is this what hip hop has come to?” she asks on the blog. “Jeezy done lost his mu’fukkin mind and if you see him tell him I said so… its funny how he speaks of these women as if they’re imported diamonds and all that…Bunch of melanin deficient video hoes, which leads me back to another thing I can’t stand in hip hop. The whole “sex sells” movement. And I’m embarrassed for Jeezy for even thinking this was the next “bomb idea”….
