From Diddy to Dipset, Hip Hop’s top artist have thrown their hats into the ring of the liquor business. Now, Pitbull is joing their ranks with a new partnership with Voli Light Vodka.
According to BallerStatus.com, Pitbull has recently become a major equity owner and spokesperson for the liquor company. Pitbull spoe about his excitement in joining the company.
“I am extremely excited to be partnering with Voli Light vodkas and to hold a significant ownership position in this great brand,” said Pitbull. “I knew this was great vodka when I overheard some ladies talking about it while they were drinking. I asked them about it and they told me it was some of the smoothest, most delicious vodka they’d ever had, plus it was low calorie vodka. That’s when I tried it and fell in love. Next thing you know, we are business partners! I am excited to watch this brand explode and to be a central part of its success.”
Voli’s CEO Adam Kamenstein echoed Pitbull, saying that, “We are thrilled to welcome Armando [Pitbull] into the Voli family as our partner. No artist brings more energy, talent and creativity to everything he does. Both the Pitbull and Voli brands are exploding, so now is the perfect time to join forces. Pitbull’s love for Voli light vodkas is authentic and organic, and that will shine through in all he does to help maintain Voli light vodkas as theleading name in delicious, low calorie vodkas.”
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In other news, HipHopDX has joined forces with ARISE Detroit the Chart Vision Institute for the upcoming Be Seen and Be Heard exposé. Now, Chart Vision has announced their latest partners for the event, including the Motown Museum, YouthVille Detroit, HolidayInn Express and Suites, Talk of Detroit, Fiyar and Sweet Epiphany.
“We are very fortunate to have such support on a local level for this type of event. Many companies try to host talent shows and showcases, but our partners make our event special. Their dedication to the local music community is truly the driving force behind the success of ‘Be Seen and Be Heard’”, said chairman and CEO of Chart Vision Warren “Flaw” Griffin, Jr.
Be Seen and Be Heard offers rising musicians and up cloase and personal look at the music industry.