The critics are coming in flocks, not after seeing “The Friday After Next,” but after seeing the marketing campaign. It is the movie’s star, Ice Cube, that is catching all the heat.
Many are upset by the ads for the movie that had the word ‘ho’ stamped over the faces of three women. To further irritate these people, there is bottles of hot sauce acting as promo items and they say something along the lines of ‘so hot it will make you slap your grandmother.’
Activists are encouraging people to boycott the movie in protest of these ads. In his defense, Ice Cube says that the tv spots were shown out of context. In addition, he says he was not any part of the marketing campaign.
