SUGXR BVBBLE has arrived!
Show Me The Money Thailand season 2 contestant SUGXR BVBBLE makes their electrifying debut with the empowering self-love anthem “Bong” via KhaoSan Entertainment. The artist proudly proclaims their identity as Thailand’s first rapper who is openly a member of the LGBTQIA+ community with this much awaited debut.
The self-written and composed track by SUGXR BVBBLE was co-produced with Posneg, directly speaking to all those who doubt the artist. “I’m not the king / Not the queen / I’m the god / Now look at me / Cuz I’ll be free,” they sing on the track. Interspersed with dynamic choreography and colorful visuals in the video, we follow the artist as they unapologetically take up space and command attention.
In true hip hop fashion, the artist stays true to their individuality through their distinct flow and no-nonsense lyricism. “ฉันไม่ไปสนคำที่คนเขาบอกหรอก / คำที่เธอพูดฉันไม่แคร์เลยบอกก่อน / เพราะฉันนั้นรักฉันคนนี้ ฉันรักฉันเท่าที่มี / บนเวทีต่อแต่นี้คือ my turn (บนเวทีคือ my turn)” (I don’t care what people said about me / So your word means nothing to me at all / Cuz I love myself, as long as I’m alive / From now on, on the stage is my turn), they declare.
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Persevering in the largely heteronormative and male-dominated Thai hip hop scene, SUGXR BVBBLE refreshingly celebrates their spirit and stands by the truths that fundamentally make who they are. Ultimately, it’s clear that this isn’t the last time we’ll be hearing from the explosive young artist.
Check the music video out below: