Korean-Australian rap group 1300 returns with a new thematic visual, this time for their latest single, “Steve Jobs,” featuring fellow Australian rapper Kwame.
The Raghav Rampal-helmed visual shows the quintet and Kwame caught up in a ‘90s action thriller-inspired flick, which suggests the nascent of mind-altering technology, where the group serves as subjects to a dream experiment (“dream inception”) under the control of Kwame’s character, showing the 1300 members living a more carefree, alternate reality in a beach.
The minimalist electro-hip hop beat marks a shift from 1300’s more abrasive, hard-hitting catalog (including 2022’s Foreign Language album and “CARDIO!”).
Watch “Steve Jobs” below: