Who would have thought that ideas, releases, frustrations, accomplishments could be so captivating in under 140 characters? Since it’s debut a decade ago, Twitter redefined communication with the masses. There isn’t an artist, mover and shaker without one and for good reason. Careers can launch and be put to a halt through the social network. Post the right thing and gain the right followers or move people the wrong way with a Tweet and fade into relative obscurity. Those unconcerned with the Twitterverse can check here through our weekly feature “Tweets Is Watching.” We’ve filtered the top tweets and consolidated all the week’s events into one convenient feed so you don’t have to.

This week, YG is left out of the Nike campaign, and Killer Mike opens a debate on “banking black.”

How Kamaiyah Keeps Her Friendships

Take notes.

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Joe Budden Says He’s Underpaid

$$$.

Solange Salutes All The Artists

Keep going.

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Tory Lanez Is A Cavs Fan

Faith in LeBron.

Kodak Black Is A Free Man

Bleed concrete.

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Gucci Mane Drops Knowledge

DropTopWop.

E-40, Mistah F.A.B., G-Eazy & Too Short At The NBA Finals

Supporting the Dubs.

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Ty Dolla $ign & Chance The Rapper At Governors Ball

In New York.

SZA Is Sleepy Smurf

CTRL out now?

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YG Left Out Of The Nike Cortez Campaign

Feeling some type of way.

Wale Holds Casting Call For “Fine Girl”

In Atlanta.